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Saturday, April 08, 2006

Green TV launched

The world's first environmental broadband TV channel is now on the air - and online.

With support from the United Nations, Green TV began broadcast operations from the U.K. earlier this month. Green TV is the first channel dedicated entirely to environmental news, features and reporting. The founders announced that their intention is to provide a venue for independently produced programming from NGOs, green corporate media sources as well as their own content. The broadcast network includes resources unique to the internet including a chat room, blog and searchable database that allows readers to access archived content at any time they find convenient.

Among the first programs aired on Green TV were pieces produced by environmental organizations Friends of the Earth, Water Aid and the European Environment Agency. Eric Falt, director of communications and public information at UNEP, said, "Green TV is a truly innovative project which will no doubt influence the field of environmental film-making and research. It will eventually offer a comprehensive 'one- stop shop' for environmental TV programming - something that has so far not been available."

The launch of Green TV has come, we think, at a pivotal moment in the current swell of interest in all things environmental. The developers want to hear from you, so take a moment to visit and tell them what you would like to see – The channel may be accessed online at http://www.green.tv/.

by Harlan Weikle
Greener Magazine

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